MEAComS Navigating the Rocky Terrain to Corporate Success  May 2024

Welcome to the MEAComS newsletter – where communication meets creativity, and every story is worth sharing.

As we step into the vibrant world of MEAComS, where every win, event, and celebration is a testament to
our passion for impactful communication.

From securing stellar coverage for DP World’s tech-driven endeavors to orchestrating seamless media coordination for industry luminaries like Malak El Baba, Visa Country Manager – Egypt, our team thrives on delivering results that amplify our clients’ voices.

 But we’re not just about business – we’re about female empowerment too.

MEAComS Team

Download PDF

Our Firsts for 2024!  January 2024

As we bid farewell to 2023, a year filled with both wins and challenges, we gather to reflect on our journey and look ahead with anticipation to the promising year of 2024.

2023 has been a remarkable year, celebrating a significant milestone – MEAComS’ 15th anniversary. This momentous occasion is only a testament to our enduring commitment to excellence in the field of PR and communications in Egypt.

This year was also marked by the exciting partnership with Visa, a world leader in payment technology, opening doors to exciting collaborations in Egypt, as we join forces with Visa to drive innovation and progress in the realm of digital payments and beyond.

In this special edition, we also stand in solidarity with Palestine and reaffirm our commitment to the cause.

Our newsletter revisits memorable moments and successes, highlights from events and the growth of our MEAComS family. As we move forward, we carry the lessons, experiences, and inspiration from 2023 into the new year, poised for fresh challenges and opportunities.

Let’s embrace 2024 with energy and enthusiasm while thanking God for our legacy of 15 years of success!

Hope & Faith

MEAComS Team

Download PDF

MEAComS Love Wins Newsletter: Sharing our Aspirations for 2023 February 2023

A very happy belated new year to you and your teams. February is all about love and it manifests itself in everything we do at MEAComS. And it’s with love that we present to you another edition of the MEAComS newsletter.

The biggest news we must share with you all is MEAComS’ 14th anniversary and a move to our new office located in Downtown Cairo! We started this agency for the love of public relations and to empowering women in this field. It’s heartening to know that we have achieved huge successes in both these areas as we further our heritage to value and enjoy in the present, and to preserve and pass on to future generations.

Our newsletter also discusses new projects in public relations that we’ve undertaken, the fruitful visit of Edelman UAE’s Managing Director and Head of Regional Development Seth Hand to our office, updates on current initiatives and team bonding exercises and most importantly, our passion to empower women pulling us towards women-led Arts and Culture experiences.

We sincerly hope this newsletter keeps you informed about the work we’re doing and the impact it’s having in our community.

Thanks for your continued support and interest in MEAComS. Enjor our newsletter!

With love,

MEAComS Team

Download PDF

Cash and In-Kind Contributions during Covid-19 Crisis in Egypt June 2020

We are glad to share our first insightful analysis report that tackles sectors /companies that made contribution during COVID 19 in Egypt.

We mapped out companies that announced their CSR contribution from March till May 2020 and identified the main areas of contribution for those companies and who are the top contributors per sector.

In addition, the report includes the main recipients of financial contribution during the same period.

The methodology used was based on tracking the news published in top 7 niche online media outlets (Enterprise, Youm7, Al Masry Al Youm, Sada El Balad, AlAhram Gate, Al Mal, Al Bawabh) in addition to Social media campaigns during the same period.

Download PDF

COVID-19…No Fear: #StayHome #StayLives April 2020

Happy Spring and Happy May finally! Ramadan Mubarak to everyone and we hope you, your teams and families are keeping well as we all embrace the changes occurring in our communities and around the world.

Here at MEAComS, we believe our clients need us now more than ever to be a voice of reason and an advisor. We have all become accurately aware that the impact of Covid-19 will continue to be a reality for us over the next few months. While the bright side is that this pandemic gives us the opportunity to reconsider everything, we totally believe that we should be positive & safe.

Speaking of our work, we are ecstatic to share our lovely milestones with Majid Al Futtaim, Netpreneur, BASF, Abu Dhabi Festival, Xiaomi, and CAFU.

We are thrilled to celebrate “The Ginger Firm” 1st anniversary with our participation of Aswan & Vietnam videos in Lisbon Award. Moreover, exploring new places is part of our adrenaline, where we have visited the New Valley and El Minya governorates. Enjoy our newsletter.

Download PDF

MEAComS goes from continent to continent    October 2019

Our journey from Africa to Asia is one of learning though personal and professional development, and new experiences bringing joy beyond imagination. The many adventures of MEAComS bless me with opportunities to share so many experiences; like the time spent in Vietnam, which brought challenges and plenty of fun. I also recall Ethiopia, as MEAComS took part in Edelman’s Africa affiliate summit 2019. All bring more learnings, experience and adventure to our business. On top of this, MEAComS has a new digital arm, called “TheGingerFirm”.

Our clients’ activities continue non-stop. Earlier this year with Nissan Egypt, as a top local market performer in five years; Xioami, which launched four new phones; Gilead Sciences launching its new awareness campaign; GSK commemorating the Voltaren Emulgel semi-solid production line; and Juniper Network’s CEO stressing the importance of Digital Transformation Projects in Egypt.

Don’t miss to check The Ginger’s production on Vietnam trip.

Download PDF

MEAComS Turns 10     January 2019

It is our 10th Anniversary!

As I am writing this letter, I cannot quite believe that it has been ten years since launching MEAComS. In April 2008, I was discussing with my friend the idea of establishing my own business and one thing led to another and we began brainstorming business names. Ever since that moment, I knew deep down that my goal was to start my own business and I worked very hard to realize my dream.

But dreaming is not enough. What differentiates MEAComS from other agencies is our understanding our local, regional and global clients and providing them with strategic, integrated communications and effective implementation to support our clients short and long-term business goals.

Download PDF

2017: Year of Awards

That is how we call it.  All the way from South Africa to Dubai, MEAComS won the African Excellence Award for the category of “External Publication” and we were shortlisted at the Middle East Public Relations Awards (MEPRA) for the category of Social Responsibility & Environmental PR for the Shell Technology Leadership 2016 (STLC) conference. Also in this digested issue, we will take you in a surreal journey to the unique places we have visited, our yummy cheese cake celebrations, and the great work we are proud to have achieved with our clients in 2017.

It is this time we reach out to thank our clients for the partnership and show our gratitude to the growing opportunities that pave our way.

Looking forward to much bigger achievements in 2018, with a bigger family and a client’s portfolio!

Download PDF


Our issue # 14: is all about #Travel and #Explore. Fresh from our win at the African Excellence Award for the Best Corporate Video and Film and attending the ceremony in South Africa, 2016 has been all about exploring new ideas and places.

Following great advice from friends, this newsletter details the ins and outs of London and how spoiled one can be in the city of double decker buses and shopping! London is the city that embraces you with warm hugs and spoils you with splendid sights and amazing food. It is all about being a tourist in this issue and how invigorating it is to step out and explore.
The highlight of the trip was getting to visit teams in Edelman UK and finally putting faces to names!

A heartfelt thank you to our clients and teams that we have worked with for making this another great year! Here is hoping for a great 2017 with a whole barrel of new adventures for MEAComS and our clients.

Download PDF

Our First Award… The African Excellence Award 2015

In our 8th anniversary, we wanted to share our happiness, engage everyone with us in this milestone, specially our greatest fans, our supporters and our big believers, while empowering others to excel in their domain! … It was a unique award and trip. We enjoyed Cape Town.

We also did some great work for our clients in the Energy and Food and Beverages, while tapping into new sectors like; Education, Banking, Travel, and For Facebook namely!

This award  sums up a long journey of the hard work we do every day at MEAComS, and we won’t stop here.

Don’t miss the video of our trip:

Download PDF

Women Empowerment has “No Fixed Address”

It’s our issue #12, “No Fixed Address” blog is the inspiration behind the travel plans made by our Managing Director touring few cities in Europe. Diversifying from Energy and Power to Education and Grain Storage, MEAComS has shown a great success by 2015 year closure. MEAComS is honored to be recognized by the African Excellence Awards for best corporate video and film. And the honor goes to dozens of our amazing clients, partners and team members as soon as we opened our doors and proved just how passionate we are about communications. MEAComS has grown so much and met every challenge head on. Wait for more success in 2016!

Download PDF

MEAComS 7th Anniversary   August 2015

This month marks our 7th anniversary. In this issue, we are ecstatic with our milestones count which are also seven! Beginning with empowering women, to our CSR marionette’s play at the 57357 hospital, we move to celebrate Shell Lubricants Egypt Al Ahly sponsorship. Our government relations project marked a successful launch of Blumberg Grain’s aggregation center in Alexandria, along with our focus on preserving our Heliopolis Heritage, all along while learning from Edelman through SAMEA partners network meeting and our team building Alexandria trip. Read more!

Download PDF

MEAComS Welcomes 2015 With a Bang!   Jan 2015

It’s our 10th issue, and we got “10/10”.. In this edition, a new year begins with a great achievements, success stories and a dream that came true with our agreement with Edelman as “Edelman’s exclusive affiliate in Egypt”. Our clients activities are nonstop with lots of work with Shell Lubricants Egypt, General Electric, Lilly Pharma and Merck Serano. As we continue empowering women, you can’t miss our fun part with MEAComS’ Christmas in the presence of Santa among friends and fans … Don’t miss this 10/10 issue .. check it out NOW!!

Download PDF

Happy MEAComS   August 2014

Our new site is launched… A story of success to reflect our new image after 5 years of hard work. MEAComS became a member in the American Chamber of Commerce in Egypt. Our work with AfDB, Novartis and Shell with the launch of Shell Helix Altra event with ESCALA band.  Also , you can’t miss the successful book club night with Essam Youssef. Check it out!

Download PDF

2014: A Year of Growth and Empowerment   January 2014

In our 8th issue, our eyes firmly focused into moving forward with a revamped approach to our brand looking business growth to the agency, as well as the team. And with Vital Voices Grow fellowship program, mentor walk and mentoring program, we are continuing to pursue excellence, innovation, and steadfast perseverance in achieving our client’s goals. Check out our marvelous work with Shell Lubricants Egypt, African Development Bank and Merck Serano. Also, you can’t miss our fun part at the office through the “Business Breakfast”… Just read more!

Download PDF

MEAComS Celebrates Five Years in Business   August 2013

It is the party time! In our 7th issue, MEAComS celebrated 5 years in providing value added PR services in Egypt. We moved ahead with the BlackBerry account and we were successful in the BlackBerry Brand Ambassador program by selecting Nola Cupcakes, Tara Emad and Dina Shabaan to represent the brand. Our first work with Novartis came with handling “Liver Transplantation” press conference. Also, we are resuming our work with AfDB through an “Energy” workshop event. Our empowerment goes to Rehab Abdel Salam, who was assigned to form our HR Handbook. More fun with Lojine, Saraya and media representatives … Check for more!

Download PDF

“Women in Business” in USA   December 2012

In our 6th issue, you’ll read our Manager Director’s experience in USA through the “Women in Business” program. We moved ahead with a new account: BlackBerry, GBI and Merck Serano. Along with HP roundtable, MEAComS handled a strategic forum for AfDB along with the Egyptian government to talk about Youth Unemployment”. NOLA cupcakes and Saraya website launch are the results to our support for women empowerment. Check for more!

Download PDF

Post Revolution and Democracy Issue!   July 2012

This issue has to be around politics. We can’t miss the elections, lack of parliament and post revolution president. MEAComS joined GlobalCom PR Network, Check out our events for La Roche, Teatro Alexandria, African Development Bank and testimonial from our clients.

Download PDF

The Revolution Issue! July 2011

What a challenging year on all levels, the Egyptian 25th of Jan revolution. Our positive spirit to our country helped us to keep up with our clients and projects. We have to admit, compared to other small companies, we were lucky to survive! During that issue, we conducted several events for the African Development Bank, Plan, HP and Kahramana. To support women empowerment, we supported Kahramana and the launch of Glam Spa… Check them out!

Download PDF

It’s Summer Time!   August 2010

In our 3rd issue, you’ll find our Managing Director’s experience in Lebanon while attending the Middle East Entrepreneur Training (MEET) for media executives. You will also find new employees, interns, and our main events for our client since 2009; Plan Egypt. We have released our blog and our Facebook page. Check out our reviews for ¼ Gram novel, movie and dancing classes.

Download PDF

“The Spring” Letter    March 2010

In our second newsletter, we are talking a lot about local and regional clients. Moving from our second fashion event of Zeynep Hanif, to Azadea; the Lebanese brand as well as Plan Egypt and its development activities across the country. Check also our market insight to PR through our MD interview at Amwal El Ghad magazine.

Download PDF

MEAComS 101 & Our Firsts January 2010

This our very first newsletter and we are proud that it is done inhouse … We wanted to share how MEAComS existed, who were the locomotive behind the business, challenges that we faced since establishment in July 2008, our first clients and the MEAComS first team.  We can’t miss our very first business partners and the digital launch to our website and social media. Check it out!

Download PDF

With attentive focus to quality, professionalism and, more importantly, listening to what our client needs, we work to understand and create a media model that is specific to every one of our clients. We encourage learning through all work procedures, and avoid dogmatic solutions. We carry out only what we believe in. That is why commitment to our word is patent in what we deliver, and we bear this engagement not only with our clients, but also with all of our partners. Having said that, we are an agency that empowers, and pushes for, the work of women in every field. We are a communication agency run by women.